Feel-good atmosphere at the 63rd IAA Cars 2009
"Hallo Frau” and "FÜR SIE” invite female visitors to have a break in the Ladies’ Corner
Frankfurt am Main, 26 August 2009. Spectacular vehicle premiers, innovations in the realms of the environment, safety and technology, and a great deal of fun with cars - this year, too, the International Motor Show (IAA) in Frankfurt am Main is offering a top-class program showcasing numerous new developments.
In addition to all this, a rather special premiere awaits the female trade fair visitors. For the first time in the history of the IAA, the online portal "Hallo Frau" and the women's magazine "FÜR SIE" are offering a "Ladies' Corner." Covering around 150 sq m, it invites female car-lovers to have a relaxing break from going round the trade show. Here they can obtain information on everything to do with automobiles and at the same time enjoy soft drinks or a coffee in a feel-good atmosphere - a different slant on "women drivers." The Ladies' Corner is in the Forum in Hall 4.0.
But it is not only the ladies who have their special corner at the IAA. Directly opposite the Ladies' Corner there is a place for the youngest enthusiasts to enjoy a "pit stop." The "Kids' Corner" offers children visiting the IAA games and excitement, e.g. a wheel of fortune. Giving the wheel the right spin can even win them a prize they can take home.
There is all the fun of the trade fair for the whole family, and many more events and activities besides, to be experienced at the 63rd IAA Cars in Frankfurt am Main from 17 to 27 September 2009. Comprehensive information about the trade fair, e.g. the special shows, opening times and advance ticket sales, is available at the official IAA web site on the Internet: www.iaa.de.
