International Motor Show – IAA
The origins of the IAA can be traced back to more than 100 years. In 1897, 8 motor vehicles were exhibited to the public at the Bristol Hotel in Berlin. From these humble beginnings, a regular exhibition was established that, due to its high visitor turnout, had to be separated into an alternating exhibition of passenger cars and commercial vehicles in 1991.
IAA Commercial Vehicles
The IAA Commercial Vehicles has been held in Hanover in even-numbered years since 1992. From the start this event booked 1318 companies as exhibitors. In 2000, the number of visitors from the business sector increased to over 90 percent. Today the 63th IAA Commercial Vehicles, which took place from September 23 to 30,2011, with a record 272 world premiers, consolidated its position as the leading trade fair. Despite a decline in the number of visitors, the IAA Commercial Vehicles in Hanover met the expectations of the organizer: With 1.751 exhibitors from 43 countries his IAA had the second highest number of exhibitors ever.
IAA Cars
The IAA Cars has been held in odd-numbered years since 1991 in Frankfurt/Main. After the German Reunification boom, a record level of visitors attended the IAA Cars in 2003. About 1000 exhibitors from 42 countries presented their products over an area of 215 000 square meters. The next IAA Cars in 2005 actively covered the topics of hybrids, hydrogen and SCR technologies and current problems.
"See what’s driving the future" was the motto of the IAA Cars 2007. The focus of the 62nd IAA Cars was the newest developments aimed at achieving CO2 reductions. German manufacturers, for example, presented a whole range of diesel, gasoline, natural gas and hybrid models.
The 63rd IAA Cars was a logical extension of the 62nd IAA Cars (2007), whereby the slogan – "A Moving Experience” – indicated that in 2009 the promise of 2007 "See what´s driving the future” was kept. That enabled the IAA, in a global environment of greatly reduced trade fair activity, to assert itself and strengthen its position as the leading forum for international mobility.
The 64th IAA Pkw will take place in Frankfurt from September 15 to 25, 2011.
Continuously updated information can be found at www.iaa.de.
