The VDA welcomes the European Commission‘s standardization strategy and its efforts to strengthen Europe‘s position in international standardization activities. In this respect, the VDA supports the position drawn up by the Federation of German Industries (BDI). This paper elaborates on the specific aspects of standardization in the automotive sector. Standardization is an indispensable tool to promote the dissemination of state-of-the-art technology and solutions and to accelerate the processes of market introduction and penetration. It supports the industry in the implementation of business objectives while taking societal needs into account. The EU Standardization Strategy aims to increase the competitiveness of the member states of the European Union while addressing the challenges of the transformation to a resilient, green and digital economy. While the VDA members are aligned with these objectives, these need to continue to be implemented with the appropriate and equitable participation of industry and society.